On Thursday evening, amid swirling speculation regarding a shooting at Brown University, the network's Kaitlan Collins took to social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Even though CNN is certainly not a impeccable news source, her message resonated to many. It is one of the broadcasters where there exists fact-based and mostly dependable reporting – especially during fast-moving events such as the one developing near a New Hampshire storage facility.
A Precarious Position During a High-Stakes Struggle
Yet CNN, now middle-aged, finds itself in a uncertain situation as two giant media conglomerates vie for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has turned into a major game of business acquisition, not as a question of what serves the news-consuming public.
“This is yet another example of the profound systemic issues with roots in decades of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The speculation about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a broader point.
“The narrative is crafted as a business story with powerful individuals as the protagonists, but there is hardly any discussion of the societal benefit,” Pickard added.
A Further Factor: The Former President
This situation is further muddied by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his main “fake news” foe.
Remember the cries of “CNN sucks!” at his rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will protect him from negative coverage and examination. That is part of why he seems to favor Paramount Skydance, which has made a hostile bid.
Trump has reason to favor that company more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that historic news network.
A Possibility of Further Turmoil
It is important to note, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. This might be a relief to many at the network, but it’s far from a guarantee of stability. That setup could pave the way for CNN for another sale. The cycle continues.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be opposed by regulators,” Wu stated.
The Core Issue and a Way Ahead
Regardless of the resolution regarding CNN, the underlying crisis persists.
“Our current system is a profoundly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to create this profit-obsessed monster, and revised policy decisions can address it.
Will that happen in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that should not imply it will not happen in the future.
Initiatives that support independent news organizations, bolster local journalism, fund public media, and prevent the consolidation of media power in very few hands are not only possible – they are vital for a healthy democracy.
In the world of media ownership, bigger isn’t better. And news organizations like CNN must not be tools in the most recent merger game.